Objectives
01: Increase the number of qualified B2B prospects
02 : Develop brand awareness by attracting new B2C prospects.
Solutions
Our socialsky experts have developed a multi-pronged strategy:
– Creation of a conversion-oriented website
– Elaboration of a SEA strategy in which objectives, targets,
keywords and tone of voice for writing ads are defined.
– Creation of Google Ads Search “always-on” campaigns in French and Dutch on queries related to antique parquet, aged parquet and types of parquet.
– Creation of a specific Display & Remarketing campaign.
– Creation of a dashboard (DataCockpit) to evaluate the strategy implemented.
